NEVER STOP BELIEVING IN PRINT──Moving forward together into the future of printing

Since 2020, the COVID-19 pandemic has imposed restrictions on the lifestyles and activities of people around the world, and decimated demand in numerous industries. The printing industry is not alone in struggling to deal with the rapid deterioration in market conditions.

The FUJIFILM Group has faced drastic changes to its business in the past, in particular, the digitization of the photography market. FUJIFILM dealt with this crisis by streamlining its photography-related business and redirecting its focus to growth areas such as highly functional materials and medical devices. It also actively expanded into new business categories by applying its proprietary technologies to cosmetics, pharmaceuticals and the contract development and manufacturing of biopharmaceuticals in a bid to substantially transform its business structure.

Today, FUJIFILM has emerged as a corporate group capable of making multi-faceted contributions to the global efforts to control the COVID-19 pandemic, and continues to create value only FUJIFILM can provide in order to meet social expectations and requests. These experiences have highlighted the fact that implementing a bold reform plan, based on insight and technology gained from past business operations, is the best way of overcoming a crisis.

FUJIFILM has long hoped to actively support its customers in the printing industry in their efforts to transform themselves, thereby guiding the industry in its future challenges. Out of this desire, FUJIFILM intends to amalgamate the printing-related businesses of the Group’s two major operating companies, FUJIFILM and FUJIFILM Business Innovation (former Fuji Xerox) in July 2021. This will create a far-reaching product portfolio in both analog and digital printing, resulting in a new one-stop-shop structure capable of offering a wide range of solutions to our customers.

Since releasing film for printing plates immediately after the corporate foundation in 1934, FUJIFILM has pursued “quality” and “trust” in its business activities to capture the world’s top market share in printing plates. The company now offers a wide variety of ecological products and services including processless CTP plates. In promoting the transformation of the printing industry under this new corporate structure, FUJIFILM will ensure “quality” and “trust” remain at the heart of its efforts, while delivering innovative products and services that enhance our customers’ business value. Through digitization and the reform of print processes, FUJIFILM continues to address the challenge to help the printing industry adapt to changing times with flexibility.

FUJIFILM is looking to move forward with all its customers in this industry towards a more sustainable future for printing.